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BestMeta announces cooperation with ZDF Digital. 80 million subscribers base

Extensive production capacity for esports and gaming

Mainz, Germany — April, 2018: BestMeta announces an exclusive cooperation with ZDF Digital. The common goals of the two companies are on the production, as well as the distribution of exclusive and high-quality content for esports and gaming communities. As part of the extensive cooperation, BestMeta and ZDF Digital are supporting esports and gaming influencers with extensive media production capacities and many years of expertise in the creation of TV, online digital and social media content.

ZDF Digital offers enormous experience and technical infrastructure of more than 70 experts — developers, editors, conceptualists, 3D, VR, motion, corporate and sound designers, performance managers, cutters and subtitlers. BestMeta is the first company to offer fully integrated content and monetization solutions from a single source.

ZDF Digital stands for innovative productions and excellent design in the areas of film, TV and digital media. The Mainz and Berlin based locations produce sophisticated TV productions, subtitles, image and advertising films, animations and visual effects, high-quality social media campaigns, web specials, apps, games and virtual reality productions. ZDF Digital unites the disciplines conception, design, editorial as well as development and technology under one roof. As experienced specialists for innovative cross-media productions, ZDF Digital advises its customers in matters of brand development and staging, in the technical implementation through to the holistic, media-friendly marketing of products.

ZDF is a very ponderable channel that produces a large amount of qualitative content for the entertainment and eSports industry. It is a source with more than 80 million subscribers base that becomes available for BestMeta colloboration.

According to the fact that Germany is the largest market in Europe for gaming & eSports the partnership between BestMeta and ZDF open wide range of possibilities for making theme content.

The digital gaming world is becoming more and more popular and has millions of fans around the world watching the virtual competitions via online streaming platforms and at live tournaments and following the teams as well as the individual players enthusiastically.

In 2017, more than 335 million viewers consumed esports content, including moderated competitions and interviews. By the end of 2021, it is expected to increase to 557 million (source: Newzoo), outperforming classic sports in terms of viewer numbers. The need for high- quality content, which is entertaining and relevant for the respective target groups, will rise accordingly in this development. The ELEAGUE’s Counter-Strike: GO Majer Grand Finale on Twitch has already attracted more than a million viewers who simultaneously followed the stream (source: Twitch).

This increasing relevance and scope of virtual sports is also reflected in the policy. Under the Coalition Agreement of the Grand Coalition, esports should be promoted and fully recognized as a sport, in particular with regard to association and association law and with the creation of an Olympic perspective.

Michele Pes, CEO of BestMeta, said:

“I am thrilled to announce this exclusive cooperation agreement between ZDF Digital and BestMeta. Together — we will focus on creating authentic, dynamic and innovative gaming content. This exclusive agreement also paves value to benefit the gaming talents on the BestMeta platform — where they have the opportunity to work with an incredible team of media production talents as well as access to the latest technology .”

About ZDF Digital:

ZDF Digital stands for innovative productions and excellent design in the areas of film, TV and digital media. The Mainz and Berlin locations produce sophisticated TV productions, subtitles, image and advertising films, animations and visual effects, high-quality social media campaigns, web specials, apps, games and virtual reality productions. ZDF Digital unites the disciplines conception, design, editorial as well as development and technology under one roof. As experienced specialists for innovative cross-media productions, we advise our clients in questions of brand development and staging, in the technical implementation to the holistic, media-friendly marketing of products.